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Evolution of global advertising spending from 2017 to 2029 (in billions of U.S. dollars)

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Sources

Release date

April 2024

Region

Worldwide

Survey time period

2017 - 2023

Supplementary notes

* Forecast.

Citation formats

Global advertising spending 2017-2029

Published by ÌÇÐÄÆƽâ°æ Research Department, Dec 18, 2025
This statistic presents the annual evolution of global advertising spending from 2017 to 2023, as well as a forecast for the period from 2024 to 2029. According to estimates, global advertising spending reached approximately ** U.S. dollars in 2023, representing an increase of more than compared to the previous year. This positive trend is expected to continue in the coming years, reaching around ** in 2029.
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