In 2023, investments in digital marketing focused on social media were the fastest growing, recording an increase of approximately * percent compared to the previous year. Meanwhile, display and video experienced an investment increase of around * percent compared to the previous year.
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AMKT. (October 24, 2024). Growth rate of investment in digital marketing in Spain in 2023, by segment [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/1640406/growth-of-investment-in-digital-marketing-by-segment-spain/
AMKT. "Growth rate of investment in digital marketing in Spain in 2023, by segment." Chart. October 24, 2024. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/1640406/growth-of-investment-in-digital-marketing-by-segment-spain/
AMKT. (2024). Growth rate of investment in digital marketing in Spain in 2023, by segment. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/1640406/growth-of-investment-in-digital-marketing-by-segment-spain/
AMKT. "Growth Rate of Investment in Digital Marketing in Spain in 2023, by Segment." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Oct 2024, /statistics/1640406/growth-of-investment-in-digital-marketing-by-segment-spain/
AMKT, Growth rate of investment in digital marketing in Spain in 2023, by segment ÌÇÐÄÆÆ½â°æ, /statistics/1640406/growth-of-investment-in-digital-marketing-by-segment-spain/ (last visited August 01, 2026)
Growth rate of investment in digital marketing in Spain in 2023, by segment [Graph], AMKT, October 24, 2024. [Online]. Available: /statistics/1640406/growth-of-investment-in-digital-marketing-by-segment-spain/