According to the results of a 2024 survey, around ** percent of male consumers in Italy planned to spend more on their Black Friday purchases in 2024 compared to the previous year. This figure added up about ** percent for women.
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Digital4. (November 21, 2024). Share of consumers who plan to spend more than in the previous year during Black Friday in Italy in 2024, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1537655/italian-consumers-who-plan-to-spend-more-on-black-friday-by-gender/
Digital4. "Share of consumers who plan to spend more than in the previous year during Black Friday in Italy in 2024, by gender." Chart. November 21, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1537655/italian-consumers-who-plan-to-spend-more-on-black-friday-by-gender/
Digital4. (2024). Share of consumers who plan to spend more than in the previous year during Black Friday in Italy in 2024, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1537655/italian-consumers-who-plan-to-spend-more-on-black-friday-by-gender/
Digital4. "Share of Consumers Who Plan to Spend More than in The Previous Year during Black Friday in Italy in 2024, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Nov 2024, /statistics/1537655/italian-consumers-who-plan-to-spend-more-on-black-friday-by-gender/
Digital4, Share of consumers who plan to spend more than in the previous year during Black Friday in Italy in 2024, by gender ÌÇÐÄÆƽâ°æ, /statistics/1537655/italian-consumers-who-plan-to-spend-more-on-black-friday-by-gender/ (last visited July 31, 2026)
Share of consumers who plan to spend more than in the previous year during Black Friday in Italy in 2024, by gender [Graph], Digital4, November 21, 2024. [Online]. Available: /statistics/1537655/italian-consumers-who-plan-to-spend-more-on-black-friday-by-gender/
