In 2024, nearly ** percent of consumers in Italy were planning to spend between *** and *** euros on their Black Friday purchases. Only six percent intended to spend between *** and 1,000 euros.
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PwC. (November 21, 2024). Average budget for Black Friday shopping among Italian consumers in 2024, by price range [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1537647/average-budget-for-black-friday-in-italy-by-price-range/
PwC. "Average budget for Black Friday shopping among Italian consumers in 2024, by price range ." Chart. November 21, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1537647/average-budget-for-black-friday-in-italy-by-price-range/
PwC. (2024). Average budget for Black Friday shopping among Italian consumers in 2024, by price range . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1537647/average-budget-for-black-friday-in-italy-by-price-range/
PwC. "Average Budget for Black Friday Shopping among Italian Consumers in 2024, by Price Range ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 21 Nov 2024, /statistics/1537647/average-budget-for-black-friday-in-italy-by-price-range/
PwC, Average budget for Black Friday shopping among Italian consumers in 2024, by price range ÌÇÐÄÆÆ½â°æ, /statistics/1537647/average-budget-for-black-friday-in-italy-by-price-range/ (last visited July 28, 2026)
Average budget for Black Friday shopping among Italian consumers in 2024, by price range [Graph], PwC, November 21, 2024. [Online]. Available: /statistics/1537647/average-budget-for-black-friday-in-italy-by-price-range/