Percentage of marketers who have included or intended to include programmatic digital out-of-home (pDOOH) advertising in their media plans in France as of March 2026
Characteristic
Share of respondents
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As of March 2026, ** percent of marketers surveyed in France reported incorporating programmatic digital out-of-home (pDOOH) advertising into their media plans during the 18 months preceding the survey. Around ** percent of marketers indicated that they were likely to adopt pDOOH within the following 18 months.
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VIOOH. (March 16, 2026). Percentage of marketers who have included or intended to include programmatic digital out-of-home (pDOOH) advertising in their media plans in France as of March 2026 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1497604/prdooh-inclusion-in-media-plans-france/
VIOOH. "Percentage of marketers who have included or intended to include programmatic digital out-of-home (pDOOH) advertising in their media plans in France as of March 2026 ." Chart. March 16, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1497604/prdooh-inclusion-in-media-plans-france/
VIOOH. (2026). Percentage of marketers who have included or intended to include programmatic digital out-of-home (pDOOH) advertising in their media plans in France as of March 2026 . ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1497604/prdooh-inclusion-in-media-plans-france/
VIOOH. "Percentage of Marketers Who Have Included or Intended to Include Programmatic Digital Out-of-home (Pdooh) Advertising in Their Media Plans in France as of March 2026 ." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 Mar 2026, /statistics/1497604/prdooh-inclusion-in-media-plans-france/
VIOOH, Percentage of marketers who have included or intended to include programmatic digital out-of-home (pDOOH) advertising in their media plans in France as of March 2026 ÌÇÐÄÆƽâ°æ, /statistics/1497604/prdooh-inclusion-in-media-plans-france/ (last visited July 30, 2026)
Percentage of marketers who have included or intended to include programmatic digital out-of-home (pDOOH) advertising in their media plans in France as of March 2026 [Graph], VIOOH, March 16, 2026. [Online]. Available: /statistics/1497604/prdooh-inclusion-in-media-plans-france/
