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Annual change in advertising spending worldwide in 2025 and 2026, by region

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Source

Release date

December 2025

Region

Worldwide

Survey time period

2025

Supplementary notes

* Forecast.

Citation formats

Annual change in advertising spending worldwide 2025-2026, by region

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 22, 2026

It was forecast that, in 2026, advertising spending in the Asia-Pacific (APAC) region would increase by ****percent, the highest growth rate among the presented regions. The growth rates in Europe, the Middle East, and Africa (EMEA) were expected to stand below **** percent. The source estimated a continuation of global deceleration in ad revenues.

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Statistics on " Advertising in MENA "

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Overview

7

Traditional advertising

4

Digital advertising

5

Consumer perspectives

4

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Topics

Advertising worldwideAdvertising in the United StatesAdvertising in CanadaAdvertising in Latin AmericaAdvertising in Europe
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