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Leading generative artificial intelligence (AI) use cases in the fashion industry according to international fashion executives

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Sources

In cooperation with
Release date

November 2024

Region

Worldwide

Survey time period

August to October 2024

Number of respondents

345 respondents

Supplementary notes

The source does not provide information about the type of survey used.

Citation formats

Top generative AI use cases in the global fashion industry 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, May 9, 2025

During an August to October 2024 survey, around ****  of responding global fashion industry professional stated that they used generative artificial intelligence (AI) for the discovery of new products and customer searches, in particular. Another ** percent of the same professionals used this technology for marketing purposes.

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