The source analyzed 3.4 million online, public mentions of fashion trends in the United States, United Kingdom, and France. Only English language mentions were analyzed.
Citation formats
Conversation volume of fashion trends in the U.S., UK, and France 2020-2022
According to data gathered over the period from May 2020 to May 2022, the most talked about fashion trend online in the United States, United Kingdom (UK), and France was sustainable fashion. Over a of online mentions of fashion trends were about this topic in particular. Other trends related to sustainable fashion, such as upcycling, secondhand, and vegan fashion were also popular.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Ipsos. (May 27, 2022). Share of total conversation volume of fashion trends in the United States, United Kingdom (UK), and France between 2020 and 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/1330592/fashion-trend-conversation-volume-us-uk-france/
Ipsos. "Share of total conversation volume of fashion trends in the United States, United Kingdom (UK), and France between 2020 and 2022." Chart. May 27, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/1330592/fashion-trend-conversation-volume-us-uk-france/
Ipsos. (2022). Share of total conversation volume of fashion trends in the United States, United Kingdom (UK), and France between 2020 and 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/1330592/fashion-trend-conversation-volume-us-uk-france/
Ipsos. "Share of Total Conversation Volume of Fashion Trends in The United States, United Kingdom (Uk), and France between 2020 and 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 May 2022, /statistics/1330592/fashion-trend-conversation-volume-us-uk-france/
Ipsos, Share of total conversation volume of fashion trends in the United States, United Kingdom (UK), and France between 2020 and 2022 ÌÇÐÄÆƽâ°æ, /statistics/1330592/fashion-trend-conversation-volume-us-uk-france/ (last visited August 04, 2026)
Share of total conversation volume of fashion trends in the United States, United Kingdom (UK), and France between 2020 and 2022 [Graph], Ipsos, May 27, 2022. [Online]. Available: /statistics/1330592/fashion-trend-conversation-volume-us-uk-france/
