During a 2024 survey, ** percent of respondents from India and Indonesia stated they believed social media influencers were a useful source of information on fashion and clothing topics. In Germany, the share stood at ** ±è±ð°ù³¦±ð²Ô³Ù.Ìý
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YouGov. (August 8, 2024). Share of consumers who believed influencers were a useful source for information on clothing and fashion topics worldwide as of May 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 21, 2026, from /statistics/1487901/usefulness-fashion-influencers/
YouGov. "Share of consumers who believed influencers were a useful source for information on clothing and fashion topics worldwide as of May 2024." Chart. August 8, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 21, 2026. /statistics/1487901/usefulness-fashion-influencers/
YouGov. (2024). Share of consumers who believed influencers were a useful source for information on clothing and fashion topics worldwide as of May 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 21, 2026. /statistics/1487901/usefulness-fashion-influencers/
YouGov. "Share of Consumers Who Believed Influencers Were a Useful Source for Information on Clothing and Fashion Topics Worldwide as of May 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Aug 2024, /statistics/1487901/usefulness-fashion-influencers/
YouGov, Share of consumers who believed influencers were a useful source for information on clothing and fashion topics worldwide as of May 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1487901/usefulness-fashion-influencers/ (last visited July 21, 2026)
Share of consumers who believed influencers were a useful source for information on clothing and fashion topics worldwide as of May 2024 [Graph], YouGov, August 8, 2024. [Online]. Available: /statistics/1487901/usefulness-fashion-influencers/