Leading business investment priorities in the next one to two years among media owners with static out-of-home (OOH) advertising inventory in the Asia-Pacific (APAC) region as of February 2024
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During a global survey among static out-of-home (OOH) media owners published in February 2024, nearly ** percent of respondents in the Asia-Pacific (APAC) chose marketing and sales of the existing inventory as one of their main business investment priorities in the following one to two years. Another source forecast that traditional OOH ad spending worldwide will grow by nearly percent to almost ** billion U.S. dollars in 2024.
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Broadsign. (February 12, 2024). Leading business investment priorities in the next one to two years among media owners with static out-of-home (OOH) advertising inventory in the Asia-Pacific (APAC) region as of February 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 30, 2026, from /statistics/1454376/business-investment-ooh-owners-apac/
Broadsign. "Leading business investment priorities in the next one to two years among media owners with static out-of-home (OOH) advertising inventory in the Asia-Pacific (APAC) region as of February 2024." Chart. February 12, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 30, 2026. /statistics/1454376/business-investment-ooh-owners-apac/
Broadsign. (2024). Leading business investment priorities in the next one to two years among media owners with static out-of-home (OOH) advertising inventory in the Asia-Pacific (APAC) region as of February 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 30, 2026. /statistics/1454376/business-investment-ooh-owners-apac/
Broadsign. "Leading Business Investment Priorities in The next One to Two Years among Media Owners with Static Out-of-home (Ooh) Advertising Inventory in The Asia-pacific (Apac) Region as of February 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Feb 2024, /statistics/1454376/business-investment-ooh-owners-apac/
Broadsign, Leading business investment priorities in the next one to two years among media owners with static out-of-home (OOH) advertising inventory in the Asia-Pacific (APAC) region as of February 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1454376/business-investment-ooh-owners-apac/ (last visited July 30, 2026)
Leading business investment priorities in the next one to two years among media owners with static out-of-home (OOH) advertising inventory in the Asia-Pacific (APAC) region as of February 2024 [Graph], Broadsign, February 12, 2024. [Online]. Available: /statistics/1454376/business-investment-ooh-owners-apac/