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Out-of-home's share in offline advertising market in China from 2020 to 2024, with estimates until 2029

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Source

Release date

March 2025

Region

China

Survey time period

2020 to 2024

Supplementary notes

*Estimate.

According to the source, the market size denotes the total advertising expenditure of advertisers in China for the year.

Citation formats

OOH's share in offline advertising market in China 2020-2029

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 27, 2025

In 2024, out-of-home advertising in China represented **** percent of the total offline advertising market, showcasing its significant role in the sector. Over the following years, this market segment was anticipated to grow steadily.

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Statistics on " OOH advertising in China "

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Overview

5

Market segments

8

Elevator advertising

6

Cinema & street advertising

5

Transport advertising

6

Ad agencies

6

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Topics

OOH advertising in ChinaAdvertising in ChinaDigital out-of-home advertising worldwideProgrammatic digital out-of-home (prDOOH) advertisingDigital out-of-home advertising in Europe
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