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Brands doing an excellent job providing personalization according to B2C business leaders and consumers worldwide 2021-2022

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Sources

Release date

March 2023

Region

Worldwide

Survey time period

March 29, 2023

Number of respondents

4,700 B2C leaders; 6,000 consumers

Age group

18 years and older

Citation formats

Brands believed to be doing an excellent job providing personalization 2021-2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 28, 2023
According to a survey, ** percent of B2C business leaders believed they excelled in delivering personalization in 2022, marking an improvement from the previous year. However, the proportion of consumers who shared this belief was notably lower, with only ** percent agreeing with this statement in 2022, in contrast to the percent who did so in 2021.
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Topics

Curated shopping in EuropeE-commerce worldwideSocial commerce in the United StatesE-commerce in the United Kingdom (UK)Online shopping behavior in the United States
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