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Frequency of purchasing an item after viewing an advertisement on social media platforms in Indonesia as of June 2025

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Source

In cooperation with
Release date

July 2025

Region

Indonesia

Survey time period

June 12 to 30, 2025

Number of respondents

7,909 respondents

Age group

16 years and older

Special properties

among those who view sponsored ads on social media

Method of interview

Online survey

Supplementary notes

The survey question was: "How often have you purchased an item after viewing an ad on social media?"
Multiple answers were allowed.

Citation formats

Purchase frequency after viewing social media ads Indonesia 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 19, 2025

According to a survey by in Indonesia in June 2025, approximately ** percent of respondents stated that they sometimes purchase an item after viewing an advertisement on social media. In comparison, around **** percent of respondents said they never buy an item after viewing a social media ad.

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Topics

Advertising in IndonesiaInfluencer marketing in IndonesiaConsumer shopping behavior in IndonesiaSocial media in IndonesiaMedia in Indonesia
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