| Characteristic | General retail | Specialty retail |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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Source
Source
In cooperation with
McKinsey & Company
Release date
February 2023
More information
Region
Australia
Survey time period
May 30, 2022 to June 6, 2022
Number of respondents
1,510 respondents
Special properties
respondents were surveyed on their experiences interacting with more than 90 loyalty programs across 11 different industries
Supplementary notes
Survey question: In the past six months, what percentage time did you use your loyalty program membership when shopping at a company, store, or brand?
Figures may not sum to 100 percent due to rounding.
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