According to a survey conducted in Australia in the 12 months leading up to July 2025, around ** percent of online shoppers surveyed indicated that free to join retail loyalty and rewards programs offered very or somewhat good value to their shopping experiences.
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IAB Australia. (July 13, 2025). Value proposition of free to join retail loyalty programs to online shoppers in Australia in the 12 months to July 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1619381/australia-value-proposition-of-free-retail-loyalty-programs-to-online-shoppers/
IAB Australia. "Value proposition of free to join retail loyalty programs to online shoppers in Australia in the 12 months to July 2025." Chart. July 13, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1619381/australia-value-proposition-of-free-retail-loyalty-programs-to-online-shoppers/
IAB Australia. (2025). Value proposition of free to join retail loyalty programs to online shoppers in Australia in the 12 months to July 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1619381/australia-value-proposition-of-free-retail-loyalty-programs-to-online-shoppers/
IAB Australia. "Value Proposition of Free to Join Retail Loyalty Programs to Online Shoppers in Australia in The 12 Months to July 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Jul 2025, /statistics/1619381/australia-value-proposition-of-free-retail-loyalty-programs-to-online-shoppers/
IAB Australia, Value proposition of free to join retail loyalty programs to online shoppers in Australia in the 12 months to July 2025 ÌÇÐÄÆƽâ°æ, /statistics/1619381/australia-value-proposition-of-free-retail-loyalty-programs-to-online-shoppers/ (last visited July 31, 2026)
Value proposition of free to join retail loyalty programs to online shoppers in Australia in the 12 months to July 2025 [Graph], IAB Australia, July 13, 2025. [Online]. Available: /statistics/1619381/australia-value-proposition-of-free-retail-loyalty-programs-to-online-shoppers/
