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What reasons make you tempted to sign up to loyalty programs?*

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Source

Release date

2017

Region

United Kingdom

Survey time period

September 2016

Number of respondents

2,003**

Age group

18 years and older

Special properties

Loyalty card holders

Method of interview

Online survey

Supplementary notes

The source does not give the release date of the survey. ** Number of respondents includes both UK and US residents. Country breakdown is not given.

Citation formats

Loyalty programs: reasons for signing up among consumers in the UK 2016

Published by
F. Watty,
Jan 8, 2018
This statistic shows the results of a 2016 survey in which respondents in the United Kingdom (UK) were asked what reasons make them tempted to sign up to loyalty programs. Among those surveyed, ** percent said they are attracted to loyalty programs by the rewards available, while ** percent said they are inclined to join loyalty programs because they are loyal to a business.
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Topics

Loyalty programs in the U.S.Brands on social mediaBrand valueMarketing personalization worldwideData usage in marketing and advertising
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