ÌÇÐÄÆƽâ°æ

Most popular loyalty programs in Australia as of 2024, by membership (in millions)

© ÌÇÐÄÆƽâ°æ 2026
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

June 2025

Region

Australia

Survey time period

2024

Supplementary notes

*Refers to active membership.

As of March 2024 - Priceline Sister Club

As of June 2024 - Qantas Frequent Flyer, Woolworths Everyday Rewards, Coles Flybuys, MyDan's, and Myer One

As of October 2024 - Virgin Velocity

Ranking refers to number of members. Active membership may vary from total membership. 

Release date is date of access.

Citation formats

Most popular loyalty programs Australia 2024, by membership

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 23, 2025

In 2024, the Qantas Frequent Flyer rewards scheme had the highest number of members across leading loyalty programs in Australia, with over ** million members. The Woolworths Everyday Rewards program took second place, with around ** million memberships.

Log in or register to access precise data.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Loyalty programs in Australia "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Loyalty programs in Australia

Overview

5

Loyalty program engagement

8

Loyalty program membership

6

Retail loyalty programs

6

Travel loyalty programs

5

Consumer attitudes

8

Further Content: You might find this interesting as well

Topics

Loyalty programs in AustraliaLoyalty programs in the United Kingdom (UK)Aviation in AustraliaCustomer satisfaction in AustraliaSupermarkets and grocery retail in Australia
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.