| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Source
Release date
November 2022
More information
Region
Australia
Survey time period
November 2022
Number of respondents
2,562 respondents
Age group
18 years and older
Special properties
respondents are active loyalty program members*
Supplementary notes
*Active members are those who have earned or used points with a loyalty program in the last 12 months.
Nationally representative sample of the Australian population.
Annual household income in Australian dollars.
Survey of 116 loyalty programs Australians are members of, including domestic programs and programs operating internationally.
Loyalty programs included in the study span across various categories including: airlines, hotels & car hire, beauty, entertainment, restaurants, fashion & homewares, supermarkets & grocery, petrol, banking, insurance, energy & telco, and other general.
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