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Retail media income of Ceconomy (MediaMarkt and Saturn) from fiscal year 2021/22 to 2024/25 (in million euros)

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Source

Release date

December 2025

Region

Germany

Survey time period

October 2021 to September 2025

Supplementary notes

Ceconomy's fiscal year runs from October 1 to September 30 of the following year.

Citation formats

Ad revenue of Ceconomy 2021/22-2024/25

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 10, 2026

In the fiscal year 2024/25 (spanning from October 2024 to September 2025, Ceconomy AG (owner of MediaMarkt and Saturn) generated approximately ** million euros with its retail media business. That is almost * in the previous year, when it reached ** million euros. When the company launched its retail media business, it aimed to generate ** million euros in fiscal year 2025/26. The forecast was reached and exceeded *** years in advance.

Ceconomy is active in Austria, Belgium, France, Germany, Hungary, Italy, Luxembourg, the Netherlands, Poland, Switzerland, Spain, and Turkey.

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Overview

8

Major players

8

Buy-side marketer insights

7

Germany

6

France

5

United Kingdom

8

Sell-side marketer insights

6

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CeconomySmartphonesTabletsConsumer electronics retailersConsumer electronics in Italy
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* For commercial use only

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Always free
Access limited to Free Statistics. Premium Statistics are not included.
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