During a survey carried out in late 2022, ** percent of responding full-time marketing and customer experience leaders from the United Kingdom (UK) stated that they heavily relied on third-party cookies. Additionally, ** percent said that they were spending at least half of their marketing budgets on cookie-based activations and nearly ** percent said that they were planning to increase their spending on such activations in 2023.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Adobe. (March 9, 2023). Reliance on third-party cookies among advertisers in the United Kingdom (UK) as of November 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1376648/reliance-third-party-cookies-uk/
Adobe. "Reliance on third-party cookies among advertisers in the United Kingdom (UK) as of November 2022." Chart. March 9, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1376648/reliance-third-party-cookies-uk/
Adobe. (2023). Reliance on third-party cookies among advertisers in the United Kingdom (UK) as of November 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1376648/reliance-third-party-cookies-uk/
Adobe. "Reliance on Third-party Cookies among Advertisers in The United Kingdom (Uk) as of November 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 Mar 2023, /statistics/1376648/reliance-third-party-cookies-uk/
Adobe, Reliance on third-party cookies among advertisers in the United Kingdom (UK) as of November 2022 ÌÇÐÄÆƽâ°æ, /statistics/1376648/reliance-third-party-cookies-uk/ (last visited July 15, 2026)
Reliance on third-party cookies among advertisers in the United Kingdom (UK) as of November 2022 [Graph], Adobe, March 9, 2023. [Online]. Available: /statistics/1376648/reliance-third-party-cookies-uk/
