U.S. retail site device visit & order share 2026| ��ƽ��

Distribution of retail website visits and orders in the United States as of 1st quarter 2026, by device

Characteristic	Smartphone	Desktop	Tablet
-	-	-	-
-	-	-	-

Download

Source

Show detailed source information?

Already a member?

Source

Release date

June 2026

More information

Region

United States

Survey time period

Q1 2026

Supplementary notes

Data is based on 29 billion visits from 1 billion shoppers to 2,276 digital commerce sites in 61 countries.

Date of release is date of access.

Citation formats

In the first quarter of 2026, smartphones accounted for of retail site visits in the United States and generated roughly of online shopping orders. Desktop computers generated just ** percent of retail website traffic but represented ** percent of all purchases in the country.

Mobile commerce here to stay

Since 2019, mobile commerce in the United States reached a peak in spending in the last quarter of 2022. That quarter, U.S. shoppers spent a grand total of over *** billion U.S. dollars on their mobile devices. The importance of mobile commerce has not gone unrecognized by businesses either. When asked about what digital commerce channels they were investing in, nearly ** percent of B2C (business-to-consumer) organizations in the U.S. reported investing into mobile apps in 2022.

America’s favorite shopping apps

With mobile shopping as commonplace, there are few things that cannot be purchased with a few taps on a smartphone. From groceries to personal care to fashion, U.S. Americans download different shopping apps every day in order to make their m-commerce purchases. With a total of over ** million downloads, the Temu app was the most downloaded in the country in 2024. The fast-fashion SHEIN app followed with roughly ** million downloads that year.