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Most used social media platforms for making purchases during the last 12 months in the Philippines as of February 2025

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Source

In cooperation with
Release date

March 2025

Region

Philippines

Survey time period

February 12 to 28, 2025

Number of respondents

7,630 respondents

Age group

16 years and older

Special properties

among respondents who made a purchase on social media

Method of interview

Online survey

Supplementary notes

Original question: 鈥淲hich of the following social media platforms have you purchased items from in the last 12 months?鈥

Multiple answers were allowed.

Citation formats

Leading social media platforms for social commerce Philippines 2025

Published by
F. Watty,
Apr 22, 2025

According to a survey conducted in the Philippines in February 2025, TikTok was the most popular social media platform for shopping during the past 12 months.聽Facebook followed, with ** percent of respondents using it for online shopping.

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Statistics on " Social commerce in the Philippines "

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Overview

4

Consumer behavior

4

Social commerce advertising

6

Influencer marketing

5

Social media platforms

4

Key indicators

5

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Topics

Social commerce in the PhilippinesInternet usage in the PhilippinesE-commerce in the PhilippinesSocial media in the PhilippinesCybersecurity and cybercrime in the Philippines
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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