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Most preferred influencer partnership types according to marketers in France in 2021

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Sources

Release date

October 2022

Region

France

Survey time period

October 2021

Number of respondents

600 respondents

Supplementary notes

The source does not specify the type of survey.

* Originally described by the source as "partenariats ambassadeurs fil rouge."

** Originally referred to by the source as "partenariats ambassadeurs image."

Citation formats

Type of partnerships preferred by marketers in France 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 1, 2022
Content production for a brand's account was the most preferred type of partnership that marketers in France desired to do with influencers, according to a study conducted in October 2021. With ** percent of respondents' shares it scored first, while give-away competition games came second, with ** percent of marketers wanting them as a type of influencer partnership.
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Influencer marketing in GermanyInfluencer marketing in the U.S.Influencer marketing in EuropeInfluencer marketing in ItalyInfluencer marketing in the United Kingdom (UK)
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