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Monthly out-of-home (OOH) advertising reach in Brazil in 2018 and 2023

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Sources

Release date

August 2023

Region

Brazil

Survey time period

2018 and 2023

Special properties

consumers who saw an OOH ad in the last 30 days in selected metropolitan areas

Supplementary notes

The source does not specify the number or age of the respondents or the survey type.
2018 data comes from an earlier release.

Citation formats

Monthly out-of-home (OOH) advertising reach in Brazil 2018-2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 30, 2023
In 2023, approximately ** percent of consumers surveyed in Brazil reported seeing out-of-home (OOH) advertising throughout the ** days preceding the data collection. Half a decade earlier, in 2018, the share stood at ** percent.
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OOH advertising in ChinaAdvertising in ChinaDigital out-of-home advertising worldwideProgrammatic digital out-of-home (prDOOH) advertisingDigital out-of-home advertising in Europe
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