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Distribution of digital out-of-home (DOOH) advertising revenue worldwide in 2024, by region

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Sources

Release date

July 2024

Region

Worldwide

Survey time period

as of June 10, 2024

Special properties

forecasts; excluding U.S. political ad spend

Supplementary notes

* ÌÇÐÄÆƽâ°æ calculated the figure based on the source's data.

Citation formats

Distribution of DOOH advertising revenue worldwide in 2024, by region

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 10, 2024
In 2024, China alone accounted for an estimated **** percent of global digital out-of-home (DOOH) advertising revenues – the projection excluded political ad spending in the United States. The same source forecast that the DOOH ad expenditure worldwide will reach **** billion U.S. dollars in 2024.
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Topics

Digital out-of-home advertising worldwideDigital advertising in the U.S.Outdoor advertising worldwideDigital advertising in Latin AmericaProgrammatic advertising in the United States
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