The source adds: "Data for newsbrands and magazine brands include print and digital ad revenues. TV includes spot, sponsorship, VoD, advertiser funded programming, product placement and other revenues (i.e. Pub TV). Radio data includes branded content and digital ad formats. Online classified includes revenue from newsbrands and magazine brands."
Citation formats
Coronavirus impact on advertising spend in the UK in 2020, forecast by media
The advertising industry in the United Kingdom (UK) will be impacted hard by the coronavirus outbreak in 2020. Forecasts from WARC and the predict a **** percent decline in total advertising expenditure growth, although some media will come out of 2020 in an even worse situation. Cinema could see negative growth of **** percent in 2020.
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WARC. (April 30, 2020). Coronavirus impact on total advertising expenditure growth in the United Kingdom (UK), forecast for 2020, by media [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1114667/coronavirus-impact-on-ad-spend-by-media-in-the-uk/
WARC. "Coronavirus impact on total advertising expenditure growth in the United Kingdom (UK), forecast for 2020, by media." Chart. April 30, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1114667/coronavirus-impact-on-ad-spend-by-media-in-the-uk/
WARC. (2020). Coronavirus impact on total advertising expenditure growth in the United Kingdom (UK), forecast for 2020, by media. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1114667/coronavirus-impact-on-ad-spend-by-media-in-the-uk/
WARC. "Coronavirus Impact on Total Advertising Expenditure Growth in The United Kingdom (Uk), Forecast for 2020, by Media." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Apr 2020, /statistics/1114667/coronavirus-impact-on-ad-spend-by-media-in-the-uk/
WARC, Coronavirus impact on total advertising expenditure growth in the United Kingdom (UK), forecast for 2020, by media ÌÇÐÄÆƽâ°æ, /statistics/1114667/coronavirus-impact-on-ad-spend-by-media-in-the-uk/ (last visited July 28, 2026)
Coronavirus impact on total advertising expenditure growth in the United Kingdom (UK), forecast for 2020, by media [Graph], WARC, April 30, 2020. [Online]. Available: /statistics/1114667/coronavirus-impact-on-ad-spend-by-media-in-the-uk/
