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Number of audience reached by the major luxury lifestyle influencers in China as of 1st quarter 2018 (in millions)

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Source

Release date

April 2018

Region

China

Survey time period

Q1 2018

Supplementary notes

Figures have been rounded.

Citation formats

China's major luxury lifestyle influencers' audience reach Q1 2018

Published by Thuy D., Sep 5, 2019
Ye Si, a Chinese fashion blogger, reached and audience of *** million people on social media, the highest number among the luxury lifestyle influencers in China as of the first quarter of 2018. To raise brand awareness, many international luxury brands have commissioned these fashion influencers in online advertising campaigns.
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Social commerce in ChinaSocial media in ChinaE-Commerce in ChinaSocial commerce in the United StatesMobile apps in China
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