According to a survey conducted in Japan in December 2022, more than ** percent of Twitter users in their thirties and forties followed accounts of individuals on the platform. The share was lower among other age groups. The survey also showed that people in their thirties were the most likely to follow accounts of companies or brands.
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Neo Marketing. (February 6, 2023). Share of Twitter users who follow accounts in Japan as of December 2022, by age group and type of account [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1414420/japan-share-twitter-users-who-follow-accounts-by-age-group-and-type-of-account/
Neo Marketing. "Share of Twitter users who follow accounts in Japan as of December 2022, by age group and type of account." Chart. February 6, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1414420/japan-share-twitter-users-who-follow-accounts-by-age-group-and-type-of-account/
Neo Marketing. (2023). Share of Twitter users who follow accounts in Japan as of December 2022, by age group and type of account. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1414420/japan-share-twitter-users-who-follow-accounts-by-age-group-and-type-of-account/
Neo Marketing. "Share of Twitter Users Who Follow Accounts in Japan as of December 2022, by Age Group and Type of Account." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 Feb 2023, /statistics/1414420/japan-share-twitter-users-who-follow-accounts-by-age-group-and-type-of-account/
Neo Marketing, Share of Twitter users who follow accounts in Japan as of December 2022, by age group and type of account ÌÇÐÄÆƽâ°æ, /statistics/1414420/japan-share-twitter-users-who-follow-accounts-by-age-group-and-type-of-account/ (last visited July 31, 2026)
Share of Twitter users who follow accounts in Japan as of December 2022, by age group and type of account [Graph], Neo Marketing, February 6, 2023. [Online]. Available: /statistics/1414420/japan-share-twitter-users-who-follow-accounts-by-age-group-and-type-of-account/
