Question: Have you ever made a big purchase because of an advertisement that you saw or heard on selected media. Select all that apply.
The question was posed to 285 Millennial respondents from a sample size of 1,002.
Citation formats
Millennial consumers who made big purchases influenced by advertising in Canada 2018
The statistic presents the share of Millennial consumers who made big purchases influenced by advertising seen in selected media in Canada as of October 2018. The data shows that ** percent of responding Millennials in Canada made big purchases influenced by ads seen on Instagram.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
SurveyMonkey. (November 6, 2018). Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in Canada as of October 2018 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1027002/millennial-consumers-making-big-purchases-advertising-influence-canada/
SurveyMonkey. "Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in Canada as of October 2018 ." Chart. November 6, 2018. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1027002/millennial-consumers-making-big-purchases-advertising-influence-canada/
SurveyMonkey. (2018). Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in Canada as of October 2018 . ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1027002/millennial-consumers-making-big-purchases-advertising-influence-canada/
SurveyMonkey. "Share of Millennial Consumers Who Made Big Purchases Influenced by Advertising Seen in Selected Media in Canada as of October 2018 ." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 Nov 2018, /statistics/1027002/millennial-consumers-making-big-purchases-advertising-influence-canada/
SurveyMonkey, Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in Canada as of October 2018 ÌÇÐÄÆƽâ°æ, /statistics/1027002/millennial-consumers-making-big-purchases-advertising-influence-canada/ (last visited July 26, 2026)
Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in Canada as of October 2018 [Graph], SurveyMonkey, November 6, 2018. [Online]. Available: /statistics/1027002/millennial-consumers-making-big-purchases-advertising-influence-canada/
