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Digital advertising in Canada — statistics & facts

With roughly 15 billion U.S. dollars, the Canadian digital advertising market was the sixth largest worldwide in 2023, trumped only by undisputed global leaders the United States and China, as well as European front-runners the United Kingdom (UK) and Germany and another Asian powerhouse Japan. Canadian digital ad industry grew 9.5 percent that year and the upward trend is expected to continue in the coming years.
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Published by A. Guttmann, Dec 17, 2025

Key insights

  • Canada's quarterly number of digital ad impressions
  • ***bn

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Overview of the Canadian market

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