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Leading activities for which SMBs use marketing automation software in the United States as of September 2017

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Source

Release date

December 2017

Region

United States

Survey time period

September 18 to 20, 2017

Number of respondents

310 respondents

Special properties

U.S. small business employees who oversee their company's marketing strategy or activities

Method of interview

Online survey

Supplementary notes

Question: "How are you currently using your marketing automation software? Select all that apply." [among SMBs currently using marketing automation]

Citation formats

SMBs marketing application of automation software in the U.S. in 2017

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 10, 2018
This statistic presents the leading activities for which SMBs use marketing automation software in the United States as of September 2017. According to the findings, ** percent of respondents reported that the employed marketing automation software in email marketing drip campaigns, while in comparison ** percent stated that they used marketing software to manage social media reactions.
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Marketing technologyContent marketingMarketing personalization worldwideData usage in marketing and advertisingArtificial intelligence (AI) use in marketing
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* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

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For teams of up to 99 users
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