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Share of consumers aware of the AdChoices icon in Canada from 2016 to 2017

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Sources

Release date

September 2017

Region

Canada

Survey time period

2016 and 2017

Number of respondents

*

Age group

18-64 years

Supplementary notes

*2017 n = 994 and 2016 n = 1,000

Question: Before today, have you ever seen this icon while you were online?

Citation formats

Consumer awareness and familiarity with the AdChoices icon in Canada 2016-2017

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 25, 2018
The graph shows the share of consumers aware of the AdChoices icon in Canada from 2016 to 2017. In 2017, ** percent of respondents admitted they recognized the AdChoices icon, compared with ** percent in 2016, demonstrating a ** percent increase in awareness among respondents.
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