This statistic shows the distribution of digital display ad spending in Spain from 2014 to the *** half of 2016, by sales method. In the first half of 2016, programmatic advertising had a share of percent in Spanish digital display ad spending.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
IAB Spain. (July 1, 2016). Distribution of digital display ad spending in Spain from 2014 to the 1st half of 2016, by sales method [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/676292/share-of-digital-display-ad-spending-in-spain-by-sales-method/
IAB Spain. "Distribution of digital display ad spending in Spain from 2014 to the 1st half of 2016, by sales method." Chart. July 1, 2016. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/676292/share-of-digital-display-ad-spending-in-spain-by-sales-method/
IAB Spain. (2016). Distribution of digital display ad spending in Spain from 2014 to the 1st half of 2016, by sales method. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/676292/share-of-digital-display-ad-spending-in-spain-by-sales-method/
IAB Spain. "Distribution of Digital Display Ad Spending in Spain from 2014 to The 1st Half of 2016, by Sales Method." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Jul 2016, /statistics/676292/share-of-digital-display-ad-spending-in-spain-by-sales-method/
IAB Spain, Distribution of digital display ad spending in Spain from 2014 to the 1st half of 2016, by sales method ÌÇÐÄÆƽâ°æ, /statistics/676292/share-of-digital-display-ad-spending-in-spain-by-sales-method/ (last visited July 28, 2026)
Distribution of digital display ad spending in Spain from 2014 to the 1st half of 2016, by sales method [Graph], IAB Spain, July 1, 2016. [Online]. Available: /statistics/676292/share-of-digital-display-ad-spending-in-spain-by-sales-method/
