The change in the methodology for internet advertising contributed to the significant increase in spending in 2019. The statistic has been compiled from several reports by the source.
No figures for cinema advertising have been provided since 2023.
Citation formats
Advertising expenditure in Ukraine 2011-2025, by medium
The internet was the leading advertising medium by expenditure in Ukraine, at about **** billion Ukrainian hryvnia in 2024. For the first time, Ukraine's digital advertising spending outnumbered TV advertising in 2022. All advertising segments saw an increase in 2024 compared to the previous year.
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All-Ukrainian Advertising Coalition. (December 23, 2024). Spending on advertising in Ukraine from 2011 to 2025, by medium (in million Ukrainian hryvnia) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 14, 2026, from /statistics/491869/advertising-spend-by-medium-ukraine/
All-Ukrainian Advertising Coalition. "Spending on advertising in Ukraine from 2011 to 2025, by medium (in million Ukrainian hryvnia)." Chart. December 23, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 14, 2026. /statistics/491869/advertising-spend-by-medium-ukraine/
All-Ukrainian Advertising Coalition. (2024). Spending on advertising in Ukraine from 2011 to 2025, by medium (in million Ukrainian hryvnia). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 14, 2026. /statistics/491869/advertising-spend-by-medium-ukraine/
All-Ukrainian Advertising Coalition. "Spending on Advertising in Ukraine from 2011 to 2025, by Medium (in Million Ukrainian Hryvnia)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Dec 2024, /statistics/491869/advertising-spend-by-medium-ukraine/
All-Ukrainian Advertising Coalition, Spending on advertising in Ukraine from 2011 to 2025, by medium (in million Ukrainian hryvnia) ÌÇÐÄÆƽâ°æ, /statistics/491869/advertising-spend-by-medium-ukraine/ (last visited July 14, 2026)
Spending on advertising in Ukraine from 2011 to 2025, by medium (in million Ukrainian hryvnia) [Graph], All-Ukrainian Advertising Coalition, December 23, 2024. [Online]. Available: /statistics/491869/advertising-spend-by-medium-ukraine/
