This statistic shows the results of a survey among publishers on the planned distribution of direct and programmatic advertising impression sales over the next 12 months in the United Kingdom (UK). As of May 2016, UK publishers expected more than ** percent of ad impressions to be sold via programmatic in the next year.
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AOL, & ÌÇÐÄÆƽâ°æNow. (September 1, 2016). Planned distribution of direct and programmatic advertising impression sales by publishers in the United Kingdom (UK) as of May 2016 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/657407/publisher-plans-direct-vs-programmatic-ad-sales-in-the-uk/
AOL, und ÌÇÐÄÆƽâ°æNow. "Planned distribution of direct and programmatic advertising impression sales by publishers in the United Kingdom (UK) as of May 2016." Chart. September 1, 2016. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/657407/publisher-plans-direct-vs-programmatic-ad-sales-in-the-uk/
AOL, ÌÇÐÄÆƽâ°æNow. (2016). Planned distribution of direct and programmatic advertising impression sales by publishers in the United Kingdom (UK) as of May 2016. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/657407/publisher-plans-direct-vs-programmatic-ad-sales-in-the-uk/
AOL, and ÌÇÐÄÆƽâ°æNow. "Planned Distribution of Direct and Programmatic Advertising Impression Sales by Publishers in The United Kingdom (Uk) as of May 2016." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Sep 2016, /statistics/657407/publisher-plans-direct-vs-programmatic-ad-sales-in-the-uk/
AOL & ÌÇÐÄÆƽâ°æNow, Planned distribution of direct and programmatic advertising impression sales by publishers in the United Kingdom (UK) as of May 2016 ÌÇÐÄÆƽâ°æ, /statistics/657407/publisher-plans-direct-vs-programmatic-ad-sales-in-the-uk/ (last visited August 05, 2026)
Planned distribution of direct and programmatic advertising impression sales by publishers in the United Kingdom (UK) as of May 2016 [Graph], AOL, & ÌÇÐÄÆƽâ°æNow, September 1, 2016. [Online]. Available: /statistics/657407/publisher-plans-direct-vs-programmatic-ad-sales-in-the-uk/
