This chart shows the share of consumers using different sources to decide where to shop, according to a survey conducted with UK consumers in 2016. Of respondents, over 57 percent conducted personal research online when deciding where to shop.
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Webloyalty. (February 26, 2016). Share of consumers using different sources to decide where to shop in the United Kingdom (UK) in 2016 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/551712/sources-used-for-shopping-decisions-uk/
Webloyalty. "Share of consumers using different sources to decide where to shop in the United Kingdom (UK) in 2016." Chart. February 26, 2016. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/551712/sources-used-for-shopping-decisions-uk/
Webloyalty. (2016). Share of consumers using different sources to decide where to shop in the United Kingdom (UK) in 2016. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/551712/sources-used-for-shopping-decisions-uk/
Webloyalty. "Share of Consumers Using Different Sources to Decide Where to Shop in The United Kingdom (Uk) in 2016." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 26 Feb 2016, /statistics/551712/sources-used-for-shopping-decisions-uk/
Webloyalty, Share of consumers using different sources to decide where to shop in the United Kingdom (UK) in 2016 ÌÇÐÄÆÆ½â°æ, /statistics/551712/sources-used-for-shopping-decisions-uk/ (last visited July 23, 2026)
Share of consumers using different sources to decide where to shop in the United Kingdom (UK) in 2016 [Graph], Webloyalty, February 26, 2016. [Online]. Available: /statistics/551712/sources-used-for-shopping-decisions-uk/