Key insights
- Number of retail stores in Poland in 2024
- k

Detailed statistics
Number of stores in Poland 2008-2025
- Number of registered e-commerce stores in Poland in 2025
- k

Detailed statistics
Number of registered e-commerce stores in Poland 2013-2025
- E-commerce revenue forecast in Poland in Poland in 2030
- bn USD

Detailed statistics
E-commerce revenue in Poland 2017-2030
贰诲颈迟辞谤鈥檚 Picks
贰诲颈迟辞谤鈥檚 Picks
Current statistics on this topic
Recommended statistics
Market overview
9
- Value of e-commerce market in Poland 2014-2027
- Number of registered e-commerce stores in Poland 2013-2025
- Top online stores in Poland 2024
- Cross-border e-commerce usage in Poland 2015-2025
- E-commerce share of retail revenue in Poland 2025
- Share of sales via Internet in retail sales in Poland 2020-2025, by product type
- Share of online shoppers in Poland 2015-2025
- Online shopping in Poland 2015-2025, by gender
- Age distribution of online shoppers in Poland 2015-2025
Market overview
-
Value of e-commerce market in Poland 2014-2027

Value of e-commerce market in Poland 2014-2027
Value of e-commerce market in Poland from 2014 to 2025 with a forecast until 2027 (in billion zloty)
-
Number of registered e-commerce stores in Poland 2013-2025

Number of registered e-commerce stores in Poland 2013-2025
Number of registered e-commerce stores in Poland from 2013 to 2025 (in 1,000s)
-
Top online stores in Poland 2024

Top online stores in Poland 2024
Top online stores in Poland in 2024, by e-commerce net sales (in million U.S. dollars)
-
Cross-border e-commerce usage in Poland 2015-2025

Cross-border e-commerce usage in Poland 2015-2025
Rate of cross-border e-commerce usage in Poland from 2015 to 2025
-
E-commerce share of retail revenue in Poland 2025

E-commerce share of retail revenue in Poland 2025
Share of offline and online sales channels in the retail revenue in Poland in 2025
-
Share of sales via Internet in retail sales in Poland 2020-2025, by product type

Share of sales via Internet in retail sales in Poland 2020-2025, by product type
Share of online sales in retail sales at current prices in Poland from 2020 to 2025
-
Share of online shoppers in Poland 2015-2025

Share of online shoppers in Poland 2015-2025
Share of online shoppers ordering or purchasing goods or services in Poland from 2015 to 2025
-
Online shopping in Poland 2015-2025, by gender

Online shopping in Poland 2015-2025, by gender
Share of online shoppers in Poland from 2015 to 2025, by gender
-
Age distribution of online shoppers in Poland 2015-2025

Age distribution of online shoppers in Poland 2015-2025
Share of online shoppers in Poland from 2015 to 2025, by age group
Re-commerce & social commerce
5
- Share of online shoppers buying used products in Poland 2023-2025
- Most popular second-hand online stores in Poland 2025, by brand awareness
- Categories of used products bought online in Poland 2023-2025
- Social commerce market revenue in Poland 2018-2030
- Frequency of buying on social media in Poland 2023-2025
Re-commerce & social commerce
-
Share of online shoppers buying used products in Poland 2023-2025

Share of online shoppers buying used products in Poland 2023-2025
Share of online shoppers buying second-hand products in Poland from 2023 to 2025
-
Most popular second-hand online stores in Poland 2025, by brand awareness

Most popular second-hand online stores in Poland 2025, by brand awareness
Leading online second-hand stores ranked by brand awareness in Poland in 2025
-
Categories of used products bought online in Poland 2023-2025

Categories of used products bought online in Poland 2023-2025
Most popular second-hand products bought online in Poland from 2023 to 2025, by category
-
Social commerce market revenue in Poland 2018-2030

Social commerce market revenue in Poland 2018-2030
Social commerce market revenue in Poland from 2018 to 2030 (in million U.S. dollars)
-
Frequency of buying on social media in Poland 2023-2025

Frequency of buying on social media in Poland 2023-2025
Frequency of buying on social media in Poland from 2023 to 2025
Online stores
8
- Most popular online shops by number of users in Poland 2022-2024
- Most popular online shops by reach in Poland 2023-2025
- Highest rated online stores for children's goods in Poland 2025
- Best online grocery stores in Poland 2024, by the highest rate
- Best online stores for health and beauty in Poland 2025, by the highest rate
- Best online stores for jewelry and watches in Poland 2024, by the highest rate
- Best online stores for sports goods in Poland 2024, by the highest rate
- Best online book and multimedia shops in Poland 2024, by the highest rate
Online stores
-
Most popular online shops by number of users in Poland 2022-2024

Most popular online shops by number of users in Poland 2022-2024
Most popular online shops in Poland from 2022 to 2024, by number of real users (in millions)
-
Most popular online shops by reach in Poland 2023-2025

Most popular online shops by reach in Poland 2023-2025
Most popular online shops in Poland from 2023 to 2025, by reach of internet audience
-
Highest rated online stores for children's goods in Poland 2025

Highest rated online stores for children's goods in Poland 2025
Ranking of the highest rated online stores with kids' goods in Poland in 2025
-
Best online grocery stores in Poland 2024, by the highest rate

Best online grocery stores in Poland 2024, by the highest rate
Ranking of the highest rated online stores for groceries in Poland in 2024
-
Best online stores for health and beauty in Poland 2025, by the highest rate

Best online stores for health and beauty in Poland 2025, by the highest rate
Ranking of the highest rated online stores with health and beauty products in Poland in 2025
-
Best online stores for jewelry and watches in Poland 2024, by the highest rate

Best online stores for jewelry and watches in Poland 2024, by the highest rate
Ranking of the highest rated online stores with jewelry and watches in Poland in 2024
-
Best online stores for sports goods in Poland 2024, by the highest rate

Best online stores for sports goods in Poland 2024, by the highest rate
Ranking of the highest rated online stores with sporting goods in Poland in 2024
-
Best online book and multimedia shops in Poland 2024, by the highest rate

Best online book and multimedia shops in Poland 2024, by the highest rate
Ranking of the highest rated online book and multimedia stores in Poland in 2024
Allegro
-
Number of active buyers on Allegro in Poland 2017-2024

Number of active buyers on Allegro in Poland 2017-2024
Number of active buyers on Allegro in Poland from 2017 to 2024 (in millions)
-
Allegro adjusted EBITDA in Poland 2017-2024

Allegro adjusted EBITDA in Poland 2017-2024
Adjusted earnings before interest, taxes, depreciation and amortization (EBITDA) of Allegro in Poland from 2017 to 2024 (in million zloty)
-
Income statement of Allegro in Poland 2020-2024

Income statement of Allegro in Poland 2020-2024
Income statement of Allegro in Poland from 2020 to 2024 (in million zloty)
-
Revenues of Allegro in Poland 2017-2024, by revenue type

Revenues of Allegro in Poland 2017-2024, by revenue type
Revenues of Allegro in Poland from 2017 to 2024, by type of revenues (in million zloty)
-
Net revenues of Allegro in Poland 2017-2025

Net revenues of Allegro in Poland 2017-2025
Net revenues of Allegro in Poland from 2017 to 2025 (in million zloty)
Online shopping behavior
5
- Main reasons for shopping online in Poland 2023-2025
- Most popular online shopping categories in Poland 2023-2025
- Product categories bought online from abroad in Poland 2023-2025
- Products customers would purchase online for the first time in Poland 2023-2025
- Frequency of buying from foreign online stores in Poland 2025, by store
Online shopping behavior
-
Main reasons for shopping online in Poland 2023-2025

Main reasons for shopping online in Poland 2023-2025
What motivates you to shop online?
-
Most popular online shopping categories in Poland 2023-2025

Most popular online shopping categories in Poland 2023-2025
Most popular products e-shoppers buy online in Poland from 2023 to 2025
-
Product categories bought online from abroad in Poland 2023-2025

Product categories bought online from abroad in Poland 2023-2025
Product categories bought online from a foreign website by consumers in Poland from 2023 to 2025
-
Products customers would purchase online for the first time in Poland 2023-2025

Products customers would purchase online for the first time in Poland 2023-2025
Product categories customers are most likely to buy online for the first time in Poland from 2023 to 2025
-
Frequency of buying from foreign online stores in Poland 2025, by store

Frequency of buying from foreign online stores in Poland 2025, by store
Frequency of shopping in foreign online stores in Poland in 2025, by store
Payment methods & spending
6
- Average monthly spending on online shopping in Poland 2023-2025
- Average monthly spending on online shopping in Poland 2023-2025, by product category
- Total amount spent in consumer e-commerce categories in Poland 2024-2025
- Most popular e-commerce payment services in Poland 2016-2025
- Preferred digital payment methods in Poland 2024
- BLIK e-commerce online transactions in Poland 2015-2024
Payment methods & spending
-
Average monthly spending on online shopping in Poland 2023-2025

Average monthly spending on online shopping in Poland 2023-2025
Average monthly spending on online shopping in Poland from 2023 to 2025 (in zloty)
-
Average monthly spending on online shopping in Poland 2023-2025, by product category

Average monthly spending on online shopping in Poland 2023-2025, by product category
Average monthly spending on online shopping in Poland from 2023 to 2025, by product category (in zloty)
-
Total amount spent in consumer e-commerce categories in Poland 2024-2025

Total amount spent in consumer e-commerce categories in Poland 2024-2025
Total amount spent in consumer e-commerce categories in Poland from 2024 to 2025 (in billion U.S. dollars)
-
Most popular e-commerce payment services in Poland 2016-2025

Most popular e-commerce payment services in Poland 2016-2025
Most popular payment services chosen by Polish e-customers from 2016 to 2025
-
Preferred digital payment methods in Poland 2024

Preferred digital payment methods in Poland 2024
Preferred digital payment methods in Poland in 2024
-
BLIK e-commerce online transactions in Poland 2015-2024

BLIK e-commerce online transactions in Poland 2015-2024
Number of e-commerce online financial transactions using BLIK in Poland from 2015 to 2024 (in millions)
Delivery
7
- E-commerce delivery methods used in Poland 2023-2025
- Most used online shipping provider by Polish online shoppers 2020-2025
- Parcel vending machines chosen most often when shopping online in Poland 2024-2025
- Product return methods preferred by online consumers in Poland 2023-2025
- Most popular parcel machines when returning goods in Poland 2025
- Types of parcel machines motivating online shopping in Poland 2025
- Additional forms of delivery used for online purchases in Poland 2025
Delivery
-
E-commerce delivery methods used in Poland 2023-2025

E-commerce delivery methods used in Poland 2023-2025
Favorite delivery methods used for online shopping in Poland from 2023 to 2025
-
Most used online shipping provider by Polish online shoppers 2020-2025

Most used online shipping provider by Polish online shoppers 2020-2025
Courier companies most often chosen when shopping online in Poland from 2020 to 2025
-
Parcel vending machines chosen most often when shopping online in Poland 2024-2025

Parcel vending machines chosen most often when shopping online in Poland 2024-2025
Parcel vending machines chosen most often when shopping online in Poland from 2024 to 2025
-
Product return methods preferred by online consumers in Poland 2023-2025

Product return methods preferred by online consumers in Poland 2023-2025
Preferred methods of returning products purchased online in Poland from 2023 to 2025
-
Most popular parcel machines when returning goods in Poland 2025

Most popular parcel machines when returning goods in Poland 2025
Most popular parcel machines when returning goods in Poland in 2025
-
Types of parcel machines motivating online shopping in Poland 2025

Types of parcel machines motivating online shopping in Poland 2025
Types of parcel machines motivating online shopping in Poland in 2025
-
Additional forms of delivery used for online purchases in Poland 2025

Additional forms of delivery used for online purchases in Poland 2025
Additional forms of delivery used for online purchases in Poland in 2025
AI in e-commerce
4
AI in e-commerce
-
Share of consumers using chatbots and AI tools when shopping online in Poland 2025

Share of consumers using chatbots and AI tools when shopping online in Poland 2025
Share of consumers using chatbots and AI tools when shopping online in Poland in 2025
-
AI tools used during online shopping in Poland 2025

AI tools used during online shopping in Poland 2025
AI tools used during online shopping in Poland in 2025
-
Reasons for using chatbots and AI tools when shopping online in Poland 2025

Reasons for using chatbots and AI tools when shopping online in Poland 2025
Reasons for using chatbots and AI tools when shopping online in Poland in 2025
-
Experiences with chatbots and AI assistants during online shopping in Poland 2025

Experiences with chatbots and AI assistants during online shopping in Poland 2025
Evaluation of experiences with chatbots and AI assistants during online shopping in Poland in 2025
Forecasts
9
- Online retail users in Poland 2017-2030
- E-commerce revenue in Poland 2017-2030
- Value of e-commerce service market in Poland 2022-2029
- Fashion e-commerce revenue forecast in Poland 2017-2030
- Electronics e-commerce revenue forecast in Poland 2017-2029
- Toys and hobby e-commerce revenue forecast in Poland 2017-2029
- Furniture e-commerce revenue forecast in Poland 2017-2030
- Food e-commerce revenue forecast in Poland 2017-2029
- Internet usage penetration rate in Poland 2000-2050
Forecasts
-
Online retail users in Poland 2017-2030

Online retail users in Poland 2017-2030
Number of e-commerce users in Poland from 2017 to 2030 (in millions)
-
E-commerce revenue in Poland 2017-2030

E-commerce revenue in Poland 2017-2030
E-commerce revenue in Poland from 2017 to 2030 (in billion U.S. dollars)
-
Value of e-commerce service market in Poland 2022-2029

Value of e-commerce service market in Poland 2022-2029
Value of e-commerce service market in Poland from 2022 to 2029 (in billion zloty)
-
Fashion e-commerce revenue forecast in Poland 2017-2030

Fashion e-commerce revenue forecast in Poland 2017-2030
Fashion e-commerce revenue forecast in Poland from 2017 to 2030 (in billion U.S. dollars)
-
Electronics e-commerce revenue forecast in Poland 2017-2029

Electronics e-commerce revenue forecast in Poland 2017-2029
Electronics e-commerce revenue forecast in Poland from 2017 to 2029 (in billion U.S. dollars)
-
Toys and hobby e-commerce revenue forecast in Poland 2017-2029

Toys and hobby e-commerce revenue forecast in Poland 2017-2029
Toys and hobby e-commerce revenue forecast in Poland from 2017 to 2029 (in billion U.S. dollars)
-
Furniture e-commerce revenue forecast in Poland 2017-2030

Furniture e-commerce revenue forecast in Poland 2017-2030
Furniture e-commerce revenue forecast in Poland from 2017 to 2030 (in billion U.S. dollars)
-
Food e-commerce revenue forecast in Poland 2017-2029

Food e-commerce revenue forecast in Poland 2017-2029
Food e-commerce revenue forecast in Poland from 2017 to 2029 (in billion U.S. dollars)
-
Internet usage penetration rate in Poland 2000-2050

Internet usage penetration rate in Poland 2000-2050
Internet usage penetration rate in Poland from 2000 to 2050
Further reports
Get the best reports to understand your industry
Get in touch with us for additional information
Feel free to contact us anytime. We will respond to your inquiry as quickly as possible.




