* Forecast. Figures have been rounded. Includes advertising that appears on desktop and laptop computers as well as mobile phones and tablets, and includes all the various formats of advertising on those platforms; excludes SMS, MMS and P2P messaging-based advertising.
Citation formats
Digital share of advertising spending in Sweden 2013-2019
The timeline presents data on the digital share of advertising spending in Sweden from 2013 to , with a forecast to 2019. In 2014, roughly ** percent of Swedish media ad spend went on digital advertising.
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eMarketer. (March 27, 2015). Share of advertising spending going on digital advertising in Sweden from 2013 to 2014, with a forecast to 2019 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 02, 2026, from /statistics/451183/digital-share-of-ad-spend-in-sweden-forecast/
eMarketer. "Share of advertising spending going on digital advertising in Sweden from 2013 to 2014, with a forecast to 2019." Chart. March 27, 2015. ÌÇÐÄÆÆ½â°æ. Accessed August 02, 2026. /statistics/451183/digital-share-of-ad-spend-in-sweden-forecast/
eMarketer. (2015). Share of advertising spending going on digital advertising in Sweden from 2013 to 2014, with a forecast to 2019. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 02, 2026. /statistics/451183/digital-share-of-ad-spend-in-sweden-forecast/
eMarketer. "Share of Advertising Spending Going on Digital Advertising in Sweden from 2013 to 2014, with a Forecast to 2019." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Mar 2015, /statistics/451183/digital-share-of-ad-spend-in-sweden-forecast/
eMarketer, Share of advertising spending going on digital advertising in Sweden from 2013 to 2014, with a forecast to 2019 ÌÇÐÄÆÆ½â°æ, /statistics/451183/digital-share-of-ad-spend-in-sweden-forecast/ (last visited August 02, 2026)
Share of advertising spending going on digital advertising in Sweden from 2013 to 2014, with a forecast to 2019 [Graph], eMarketer, March 27, 2015. [Online]. Available: /statistics/451183/digital-share-of-ad-spend-in-sweden-forecast/