In 2024, social media advertising spending in Sweden stood at **** billion Swedish kronor. Social constitutes roughly a quarter of digital advertising spending in the Nordic country.
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Dagens Media. (January 14, 2025). Social media advertising spending in Sweden from 2020 to 2024 (in billion SEK) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/646231/social-media-ad-spend-sweden/
Dagens Media. "Social media advertising spending in Sweden from 2020 to 2024 (in billion SEK)." Chart. January 14, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/646231/social-media-ad-spend-sweden/
Dagens Media. (2025). Social media advertising spending in Sweden from 2020 to 2024 (in billion SEK). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/646231/social-media-ad-spend-sweden/
Dagens Media. "Social Media Advertising Spending in Sweden from 2020 to 2024 (in Billion Sek)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Jan 2025, /statistics/646231/social-media-ad-spend-sweden/
Dagens Media, Social media advertising spending in Sweden from 2020 to 2024 (in billion SEK) ÌÇÐÄÆƽâ°æ, /statistics/646231/social-media-ad-spend-sweden/ (last visited July 24, 2026)
Social media advertising spending in Sweden from 2020 to 2024 (in billion SEK) [Graph], Dagens Media, January 14, 2025. [Online]. Available: /statistics/646231/social-media-ad-spend-sweden/
