Question: Do you believe that the benefit of social media for business is exaggerated?
ROB 1,000 companies - Globe and Mail's Report on Business top 1,000 profitable businesses in Canada
Numbers may not equal 100 percent as a result of rounding
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Canada: attitudes on the benefit of social media for companies 2014, by industry
This statistic shows the responses to a survey about online and social media tools used in companies amongst C-suite executives in Canada as of June 2014, by industry. During the reported period, 43 percent of executives belonging to the services industry somewhat disagree that the benefit of social media for businesses is exaggerated.
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The Gandalf Group. (June 24, 2014). Share of executives in Canada who agree that the benefits of social media for business are exaggerated as of June 2014, by industry [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 02, 2026, from /statistics/435472/attitudes-on-social-media-canada-industry/
The Gandalf Group. "Share of executives in Canada who agree that the benefits of social media for business are exaggerated as of June 2014, by industry." Chart. June 24, 2014. ÌÇÐÄÆƽâ°æ. Accessed August 02, 2026. /statistics/435472/attitudes-on-social-media-canada-industry/
The Gandalf Group. (2014). Share of executives in Canada who agree that the benefits of social media for business are exaggerated as of June 2014, by industry. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 02, 2026. /statistics/435472/attitudes-on-social-media-canada-industry/
The Gandalf Group. "Share of Executives in Canada Who Agree That The Benefits of Social Media for Business Are Exaggerated as of June 2014, by Industry." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 24 Jun 2014, /statistics/435472/attitudes-on-social-media-canada-industry/
The Gandalf Group, Share of executives in Canada who agree that the benefits of social media for business are exaggerated as of June 2014, by industry ÌÇÐÄÆƽâ°æ, /statistics/435472/attitudes-on-social-media-canada-industry/ (last visited August 02, 2026)
Share of executives in Canada who agree that the benefits of social media for business are exaggerated as of June 2014, by industry [Graph], The Gandalf Group, June 24, 2014. [Online]. Available: /statistics/435472/attitudes-on-social-media-canada-industry/
