among marketers in the United Kingdom, the United States and Europe, the Middle East, and Africa (EMEA)
Method of interview
Online survey
Supplementary notes
The survey does not include the full methodology. The source does not provide information about the survey dates. The date provided is the publication date.Â
Citation formats
Martech platforms deployed in organizations worldwide 2025
During a 2025 survey, ** percent of responding marketers cited data management platforms (DMPs) as one of the top marketing technology (martech) platforms deployed in their organizations. Another ** percent cited customer data platforms (CDPs) as one of the core platforms used. According to another 2025 global martech study, over **** thousand solutions were available to industry professionals that year.
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Clevertouch. (August 31, 2025). Marketing technology (martech) platforms used by marketers in their organizations worldwide as of September 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1622938/martech-platforms-deployed/
Clevertouch. "Marketing technology (martech) platforms used by marketers in their organizations worldwide as of September 2025." Chart. August 31, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1622938/martech-platforms-deployed/
Clevertouch. (2025). Marketing technology (martech) platforms used by marketers in their organizations worldwide as of September 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1622938/martech-platforms-deployed/
Clevertouch. "Marketing Technology (Martech) Platforms Used by Marketers in Their Organizations Worldwide as of September 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Aug 2025, /statistics/1622938/martech-platforms-deployed/
Clevertouch, Marketing technology (martech) platforms used by marketers in their organizations worldwide as of September 2025 ÌÇÐÄÆƽâ°æ, /statistics/1622938/martech-platforms-deployed/ (last visited July 15, 2026)
Marketing technology (martech) platforms used by marketers in their organizations worldwide as of September 2025 [Graph], Clevertouch, August 31, 2025. [Online]. Available: /statistics/1622938/martech-platforms-deployed/
