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Advertising spending in Italy in 2021 and 2022, by medium (in million euros)

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Sources

Release date

July 2022

Region

Italy

Survey time period

2021

Supplementary notes

* Figures calculated by ÌÇÐÄÆƽâ°æ, based on data provided by the source.
** Forecast. Figures calculated by ÌÇÐÄÆƽâ°æ, based on data provided by the source.

Citation formats

Ad spending in Italy 2021-2022, by medium

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 5, 2022
Television advertising spending in Italy amounted to **** billion euros in 2021, while digital ad spending added up to **** billion. In 2022, however, while digital ad spending was projected to increase to **** billion, TV ad spending was projected to decline slightly - to **** billion euros.
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