* Broadcaster VoD, digital revenues for newsbrands, magazine brands, and radio station websites are also included within online display and classified totals, so care should be taken to avoid double counting. Online radio is display advertising on broadcaster's websites.
Advertisers in the United Kingdom are forecast to spend billion British pounds during the Christmas season of 2024, corresponding with the fourth quarter of the year. Paid seach is expected to be the most invested medium, with approximately **** billion pounds.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
WARC. (November 6, 2024). Christmas season advertising spending in the United Kingdom in 2024, by medium (in billion GBP) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/293678/advertising-expenditure-in-the-united-kingdom-by-medium/
WARC. "Christmas season advertising spending in the United Kingdom in 2024, by medium (in billion GBP)." Chart. November 6, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/293678/advertising-expenditure-in-the-united-kingdom-by-medium/
WARC. (2024). Christmas season advertising spending in the United Kingdom in 2024, by medium (in billion GBP). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/293678/advertising-expenditure-in-the-united-kingdom-by-medium/
WARC. "Christmas Season Advertising Spending in The United Kingdom in 2024, by Medium (in Billion Gbp)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 Nov 2024, /statistics/293678/advertising-expenditure-in-the-united-kingdom-by-medium/
WARC, Christmas season advertising spending in the United Kingdom in 2024, by medium (in billion GBP) ÌÇÐÄÆƽâ°æ, /statistics/293678/advertising-expenditure-in-the-united-kingdom-by-medium/ (last visited July 31, 2026)
Christmas season advertising spending in the United Kingdom in 2024, by medium (in billion GBP) [Graph], WARC, November 6, 2024. [Online]. Available: /statistics/293678/advertising-expenditure-in-the-united-kingdom-by-medium/
