The total amount of money invested in advertising by the television and video industry in Italy was expected to increase from 2020 and 2024. This is what emerged from industry-specific forecasts that foresaw the total advertising spending to reach around **** euros in 2024.
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PwC. (October 28, 2020). Advertising spending forecasts for the television and video industry in Italy from 2020 to 2024 (in million euros) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/617529/tv-industry-advertising-spending-italy-forecast/
PwC. "Advertising spending forecasts for the television and video industry in Italy from 2020 to 2024 (in million euros)." Chart. October 28, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/617529/tv-industry-advertising-spending-italy-forecast/
PwC. (2020). Advertising spending forecasts for the television and video industry in Italy from 2020 to 2024 (in million euros). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/617529/tv-industry-advertising-spending-italy-forecast/
PwC. "Advertising Spending Forecasts for The Television and Video Industry in Italy from 2020 to 2024 (in Million Euros)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 28 Oct 2020, /statistics/617529/tv-industry-advertising-spending-italy-forecast/
PwC, Advertising spending forecasts for the television and video industry in Italy from 2020 to 2024 (in million euros) ÌÇÐÄÆÆ½â°æ, /statistics/617529/tv-industry-advertising-spending-italy-forecast/ (last visited July 26, 2026)
Advertising spending forecasts for the television and video industry in Italy from 2020 to 2024 (in million euros) [Graph], PwC, October 28, 2020. [Online]. Available: /statistics/617529/tv-industry-advertising-spending-italy-forecast/