| Characteristic | I do not know | Not important | Somewhat important | Very important |
|---|---|---|---|---|
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
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Sources
Release date
December 2013
Region
Canada
Survey time period
October 2013
Number of respondents
1,534 respondents
Age group
18 years and older
Supplementary notes
During the survey, this question was posed as follows: "Please tell us on a 1 to 9 scale where 1 is not at all important and 9 is very important, how important it is that advertisers ensure that advertising is…"
The source does not provide information regarding the missing percentage points to 100 percent.
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