| Characteristic | Share of respondents who advocated for complete adoption or great deal |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Sources
Release date
December 2013
More information
Region
United States
Survey time period
July and August 2013
Number of respondents
149; client-side = 61; agencies = 43; media sellers = 45
Supplementary notes
The survey was conducted among 274 respondents [119 client-side marketers (members of the ANA), 80 media sellers and 75 agencies].
The source does not provide information on the type of survey used.
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