In 2024, pauses between television programs were mostly occupied by commercial advertising in the Portuguese channel TVI, whose intermissions were composed of ** percent of ads. SIC presented a share of ** percent of ads during intermissions in 2024. The state-owned channel RTP1 followed, with advertisements accounting for ** percent of the content shown during TV breaks in 2023 and ** percent in 2024. RTP2 displayed no advertising in 2023, as it is forbidden on the channel, but it displayed *** percent of institutional ads during intermissions in 2024.
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Entidade Reguladora para a Comunicação Social . (July 1, 2025). Share of TV advertising during intermissions in Portugal from 2021 to 2024, by network [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 30, 2026, from /statistics/1386496/portugal-share-of-tv-ads-during-intermissions-by-network/
Entidade Reguladora para a Comunicação Social . "Share of TV advertising during intermissions in Portugal from 2021 to 2024, by network." Chart. July 1, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 30, 2026. /statistics/1386496/portugal-share-of-tv-ads-during-intermissions-by-network/
Entidade Reguladora para a Comunicação Social . (2025). Share of TV advertising during intermissions in Portugal from 2021 to 2024, by network. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 30, 2026. /statistics/1386496/portugal-share-of-tv-ads-during-intermissions-by-network/
Entidade Reguladora para a Comunicação Social . "Share of Tv Advertising during Intermissions in Portugal from 2021 to 2024, by Network." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Jul 2025, /statistics/1386496/portugal-share-of-tv-ads-during-intermissions-by-network/
Entidade Reguladora para a Comunicação Social , Share of TV advertising during intermissions in Portugal from 2021 to 2024, by network ÌÇÐÄÆÆ½â°æ, /statistics/1386496/portugal-share-of-tv-ads-during-intermissions-by-network/ (last visited July 30, 2026)
Share of TV advertising during intermissions in Portugal from 2021 to 2024, by network [Graph], Entidade Reguladora para a Comunicação Social , July 1, 2025. [Online]. Available: /statistics/1386496/portugal-share-of-tv-ads-during-intermissions-by-network/