Spending estimates include figures for TV spend and media value (spots that run for zero cost on TV networks or streaming services from the same media family)
Citation formats
Leading TV advertising industries in the U.S. 2021, by ad spend
In 2021, life and entertainment was the industry with the highest TV advertising spending in the United States, reaching **** billion U.S. dollars. Pharmaceutical and medical ranked second, with a spend of *** billion, while food and beverage rounding out the top three with ad spend of *** billion.
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Variety. (December 31, 2021). TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 25, 2026, from /statistics/1066353/tv-advertising-industries-spend-us/
Variety. "TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars) ." Chart. December 31, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 25, 2026. /statistics/1066353/tv-advertising-industries-spend-us/
Variety. (2021). TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars) . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 25, 2026. /statistics/1066353/tv-advertising-industries-spend-us/
Variety. "Tv Advertising Spending in The United States in 2021, by Parent Industry Category (in Billion U.S. Dollars) ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 31 Dec 2021, /statistics/1066353/tv-advertising-industries-spend-us/
Variety, TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/1066353/tv-advertising-industries-spend-us/ (last visited July 25, 2026)
TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars) [Graph], Variety, December 31, 2021. [Online]. Available: /statistics/1066353/tv-advertising-industries-spend-us/