In 2023, around *** trillion South Korean won were spent on program provider (PP) TV advertising in South Korea. Another service type, terrestrial TV, also saw ad spending exceed ** won that year.
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KOBACO. (January 23, 2025). Advertising spending on television advertising in South Korea in 2023, by service type (in billion South Korean won) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1553106/south-korea-tv-ad-spending-by-service-type/
KOBACO. "Advertising spending on television advertising in South Korea in 2023, by service type (in billion South Korean won)." Chart. January 23, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1553106/south-korea-tv-ad-spending-by-service-type/
KOBACO. (2025). Advertising spending on television advertising in South Korea in 2023, by service type (in billion South Korean won). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1553106/south-korea-tv-ad-spending-by-service-type/
KOBACO. "Advertising Spending on Television Advertising in South Korea in 2023, by Service Type (in Billion South Korean Won)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 23 Jan 2025, /statistics/1553106/south-korea-tv-ad-spending-by-service-type/
KOBACO, Advertising spending on television advertising in South Korea in 2023, by service type (in billion South Korean won) ÌÇÐÄÆÆ½â°æ, /statistics/1553106/south-korea-tv-ad-spending-by-service-type/ (last visited July 27, 2026)
Advertising spending on television advertising in South Korea in 2023, by service type (in billion South Korean won) [Graph], KOBACO, January 23, 2025. [Online]. Available: /statistics/1553106/south-korea-tv-ad-spending-by-service-type/