*Forecast.
The forecast figure for desktop internet advertising in 2025 was calculated manually by deducting the forecast mobile internet advertising revenue from the total forecast internet advertising revenue.
Figures have been rounded.
Citation formats
Advertising market revenue in Russia 2020-2025, by segment
Internet advertising was the largest advertising segment in Russia, with a revenue of billion Russian rubles in 2020. Within internet advertising, desktop ads brought more earnings than ads on mobile devices. The revenue of cinema advertising, measured at approximately *** billion Russian rubles in 2020, was forecast to increase to *** billion Russian rubles in 2025.
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PwC. (January 20, 2022). Revenue of the advertising market in Russia in 2020 with a forecast until 2025, by segment (in billion Russian rubles) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1042207/russia-advertising-market-turnover-by-channel/
PwC. "Revenue of the advertising market in Russia in 2020 with a forecast until 2025, by segment (in billion Russian rubles)." Chart. January 20, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1042207/russia-advertising-market-turnover-by-channel/
PwC. (2022). Revenue of the advertising market in Russia in 2020 with a forecast until 2025, by segment (in billion Russian rubles). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1042207/russia-advertising-market-turnover-by-channel/
PwC. "Revenue of The Advertising Market in Russia in 2020 with a Forecast until 2025, by Segment (in Billion Russian Rubles)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Jan 2022, /statistics/1042207/russia-advertising-market-turnover-by-channel/
PwC, Revenue of the advertising market in Russia in 2020 with a forecast until 2025, by segment (in billion Russian rubles) ÌÇÐÄÆƽâ°æ, /statistics/1042207/russia-advertising-market-turnover-by-channel/ (last visited August 01, 2026)
Revenue of the advertising market in Russia in 2020 with a forecast until 2025, by segment (in billion Russian rubles) [Graph], PwC, January 20, 2022. [Online]. Available: /statistics/1042207/russia-advertising-market-turnover-by-channel/
